Design Objectives: Present educational content in a clear, engaging, and family-friendly format. The design supports learning through intuitive layout and strong visual hierarchy, ensuring that visitors of varying ages and reading levels can easily access the information. The materials reinforce the zoo’s mission of education and conservation while maintaining durability and visual consistency for long-term on-site use.
Design Brief: This project was developed for Greenville Zoo as an on-site informational display intended to educate and engage visitors. The design prioritizes clarity, accessibility, and visual interest, ensuring that key information is easy to understand at a glance. Illustrations and layout work together to guide visitors through the content while supporting the zoo’s educational and conservation goals. The final design balances professionalism with approachability, making it suitable for a public learning environment.
